GeoNadir — Brand Strategist: Marketing Consultancy

Category: Brand Discovery, Brand Strategy, Marketing Architecture, Talent Sourcing

Location: Global

GeoNadir is a brand with huge global ambitions. They had a clear vision of what they were trying to create but didn’t know exactly what their brand represented or how they were going to achieve distinctiveness in their category.

I researched, conceptualised, and developed their Brand Strategy in preparation for a global launch and another round of investment.

My brand strategy played a key role in the successful global launch of the company’s paid product, helping it meet critical performance targets and secure the next round of investment.

What I did: Built GeoNadir’s Brand Strategy and oversaw the global launch of their paid products.

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Johannes Times , AUS