Books To The Boardroom — Brand Strategist: Marketing Consultancy

Category: Brand Discovery, Brand Strategy

Location: Brisbane, Queensland (AUS)

Books to the Boardroom is a brand I conceptualised, launched, co-hosted, produced, and grew listenership through its first 70 podcast episodes. I secured high-profile guests such as Adam Campbell (CFO, Flight Centre), Chris Mitchell (CFO, Canstar), Sharyn Williams (CFO, G8 Education), and Dr Glen Richards (Shark Tank investor).

Now spanning three seasons with over 120 episodes (only 1% of all podcasts ever reach (or exceed) episode 21), Books to the Boardroom has become a valuable resource for finance professionals and a key pillar in parent brand Brisca’s growth strategy.

The podcast is now recognised as one of Australia’s top three podcasts for public accountants.

// TESTIMONIAL

“Jack is a visionary. He’s helped me with countless marketing strategies, always seeing the big picture while giving practical, actionable advice that actually works. One of the things I appreciate most is his focus on market research. He doesn’t just throw ideas around, he makes sure everything is backed by data and real insights, so you’re not wasting time on strategies that don’t convert. If you’re looking for someone who knows marketing inside out and can help you grow your business, I highly recommend Jack!”

Brooke Robey , Brand Manager @ Books to the Boardroom